Birthday Week Timeline
Ten years ago, it all started as a small idea, and today it has become a brand that accompanies you through your everyday life. Time to say thank you.
We are celebrating our 10th birthday for 10 days with an extra-long Birthday Week. Starting May 1st, new highlights await you every day: great shared experiences, spectacular deals, and fantastic prizes & giveaways.
Here you will find all the information about the promotion week, so you don't miss anything.
We look forward to seeing you!
Birthday Deals
10 Days - 10 Deals: Every day a new "Deal of the Day" awaits you.
Additionally, with an order value of 79€ or more, you'll receive our Half Moon Bag "Ally Medium" for free upon request.
Among all orders placed between May 1st and 10th, we are also giving away a trip to Lisbon and 10x 100€ vouchers for our online shop.
Sign up for our newsletter here and receive all information in advance.
Pop-up store
From May 2nd to 10th, we're taking over the store at BUNKER Hamburg in St. Pauli. This is your chance to try on our styles in person and snag great deals and prizes at the wheel of fortune!
Opening hours:
Saturday & Sunday: 9 AM - 7 PM
Monday to Friday: 10 AM - 7 PM
Come by - we look forward to seeing you!
Community Bunker Run
Together, we'll run through Planten un Blomen and at the end, climb the stairs of BUNKER Hamburg. There, you'll find our first pop-up store with exclusive goodie bags, free drinks & snacks, and DJ sounds with the best view over the city.
Whether you want to run a bit faster or more relaxed: With 2 pace groups and running routes, there's something for everyone. Even if it's just to cheer us on - come by and enjoy Sunday in the best atmosphere.
Birthday Party
What would a birthday be without a proper party? That's exactly why we're going all out on May 5th in St. Pauli.
Line-Up:
Jean Mauj (Hamburg)
Surf2Glory (Berlin)
WhoisWho (Hamburg)
The location? We'll tell you shortly before the party. Feel free to follow us on Instagram for updates.
DIY After-Work Event
A creative DIY after-work get-together awaits you. Together with @roerika, you'll personalize your own bag. Step by step, with on-site support and plenty of room for your ideas, you'll transform the Half Moon Bag "Ally" into a unique piece using T-shirt yarn for bag straps and AirPod cases, embroidery, and individual details!
Bag, all materials, snacks & drinks, and a JU Goodie Bag are included.
Spaces are limited to 25. Sign up and secure your chance: All registrations will be entered into a draw, and the winners will be notified by email.
Rooftop Yoga Class
On the last day of our pop-up store, we're kicking off with a relaxing yoga class on the rooftops of Hamburg.
With views over the city, your morning begins with a peaceful early morning flow led by yoga teacher @yogaflows_with_jil, who will guide you through the session for an hour. For all levels, from beginner to intermediate. Mats & accessories are provided by us.
Afterwards, we'll head together to the store, with a JU Goodie Bag, snacks & drinks for a relaxed conclusion.
Places are limited. Sign up for one of the 25 spots:
All registrations will be entered into a draw; winners will receive an email from us.